Things I keep coming back to.

Reference material I use in my own work, written up so you can use it in yours. More to come.

DirectoryDigital psychology50 principles of how people notice, interpret, decide and remember, each with the research behind it and how to use it in a product, a page or a campaign.5 categories · 50 entries →StackMy growth tech stackThe tools I run growth with in 2026, from Claude Code and Astro to DataForSEO and Smartlead, grouped by layer with what each one is for.9 layers · 46 tools · October 2026 →GuideSidecar productsFree tools that bring in customers: what they are, why AI makes them cheap to build, and twelve that worked, from HubSpot Website Grader to Eraser’s DiagramGPT.12 examples · with sources →

Let's work out which seat fits.

Tell me what you sell, roughly where revenue sits, and what's stuck. I'll reply within a business day with an honest view on whether I can help and what I'd do first.